3 Reasons You Books Are Not Selling.
Is not the best of feeling when we authors spend weeks months or even years writing a book and then nobody buys it after publishing it.
But why are your books not selling?
Really, there are tons of reasons but majorly, the BIG WHYs can be niched down to having a cover that doesn’t convert book browser to buyers. But how do I know that? I made that same rookie mistakes when I published my first three books in 2012 just some months after sacking my boss.
Then what about not giving book browsers enough reasons to buy your books by having a badly written non-converting book description. I made this mistake as well back then and here is how to fix it.
In short, the best book marketing won’t be able to see a bad book and by bad, I mean having a badly written book and failing to build a well-grounded foundation for your book before it is written.
Traditional Publishing or Self-Publishing – Let’s See Who Won!
The debate has been a hot one for years.
Indie route or going with the gatekeeper?
In this world of opportunity, when it comes down to deciding between self-publishing your book and traditionally publishing your book, how do you make the decision? What are the pros and cons? What are you gaining and losing with each option?
Here is how to outline clearly each step of the decision and how to know which is right for you.
3 Proven Book Marketing Tactics that You Should Probably Avoid
You finally emerged from the remote cave where you have been writing your books for weekend or months and your baby is now a newly published book.
Until you realized what you’ve always known.
Creating the book is easy compared to figuring out how to market and sell the thing.
And then you start reading all the book marketing posts you can see online while having your fantasy and dreams of becoming a best seller as quickly as you can.
Well, dreams do come true but to make sure you get on the right ground first, here are three popular book marketing tactics you should avoid like a plaque.
Crowdfunding Your Self-Published Book? Here Are 3 Things You Need to Know.
Crowdfunding used to be just another dictionary word until years ago when the likes of Kickstarter and Indigogo came and offer anyone – even my granny to raise money for a cause, business, idea and even a book.
That word seems to be a popular one among authors now but before thinking of crowdfunding your book, here are 3 things you need to know.
How To Make Your Amazon Author Central Pages Work For And Not Against You
Most authors have learned by now that it’s critical to have a great Amazon book description and metadata. But incredibly often, authors don’t take the time to also leverage their Amazon Author Central Page as a sales tool. And it could hurt your sales, especially as you develop your reader base.
Readers tend to use Amazon to look at an author’s complete list of books, so by optimizing your Author Central page, you’ll find that you draw in more repeat readers than before. Perhaps exponentially so!
Here is how to Optimize Your Amazon Author Central Pages to get better sales figure for your published book.
Here And There Around The Globe
- Let’s look at some tips for using images in book marketing and 4 Easy Tips To Sell More Books Using Images
- Amazon offers marketing incentives to authors who sell their books exclusively through Kindle, through a program called KDP Select. KDP Select requires that authors sell their ebook (but not print book) exclusively through Amazon for at least 90 days (as if you don’t know about that before).Now, let’s see if Amazon Exclusivity is Right for You.
- A quick one – 5 easy, fast, low-cost book marketing trends for 2017
- Love to get some eyeballs and buzz for your book with tons of media attention? Here are 5 Steps for Acing Your Media Outreach
- Lastly, Let see How to Identify a Target Audience For Your Book Marketing
Latest Self-Publishing News From Around The Globe
Amazon is now an Aussie
Amazon is bringing retail and delivery to Australia, potentially slashing book prices and opening up wide a hungry market for print that has struggled with sky high prices. Amazon’s announcement states:
“Amazon Web Services launched an Australian region in 2012, we launched a Kindle store on amazon.com.au in 2013 and we now have almost 1000 employees in the country. The next step is to bring a retail offering to Australia, and we are making those plans now.”
Audible in the News
It would appear that Audible has suspended the gifting mechanism whereby authors or voice actors could gift copies of their books to readers, ostensibly to focus on the selling of gift subscriptions and the “send this book” feature, though possibly in response to potential gaming of the gifting system.
Book Of The Week
Every week’s episodes of Authors Crib Digest will feature the book of the week. This will be a book I have read myself and seen to be worthy of your time, money and energy.
Two books made the cut this week as our books of the week. These are two books I have read myself and I got lot of great insights that I have personal used with some good results.
Our books of the week today are:
Go get a copy on Amazon – it’s worth a read.
- Launch: An Internet Millionaire’s Secret Formula To Sell Almost Anything Online, Build A Business You Love, And Live The Life Of Your Dreams
Note: Launch by Jeff Walker is a book every authors should read. The principles that are explained in the book apply to everyone who has something to sell online.
See you next Monday!
Authors Crib Digest is a weekly curated newsletter featuring the best of book publishing, writing and marketing tips, resources, news and information across the web – without the fluffs.
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